18 Best Digital Marketers To Follow In 2021

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18 Best Digital Marketers To Follow In 2021. Are you looking for some world’s best digital marketers to follow in 2021?


If yes, then we have compiled a list of the 18 best online marketers in this world who are worth following every second in 2021. These digital marketers have immense knowledge on topics like SEO, blogging, digital marketing, social media marketing, and everything in between. 


1. Gary V


Blucactus - Gary VThe first in this list of digital marketers to follow in 2021 is Gary V. He is a serial entrepreneur wearing multiple hats and the author of best-selling books, speaker, digital marketer, and CEO of VaynerMedia.


He has also been an angel investor for companies like Facebook, Twitter, and Uber. His content on social media marketing and online business is consumed by millions of people globally. 


In fact, we at BluCactus also follow and consume his content. 


If you really want to master the art of social media marketing and online business, then you must follow Gary V.


2. Neil Patel


Blucactus - Neil PatelWhether you want to increase your website or increase your conversion rate, you must follow Neil Patel without a doubt. He is considered to be the top-rated expert in digital marketing by millions of people across the globe. 


The Wall Street Journal calls him a top-level influencer on the web, and Forbes says Neil is a top 10 marketer in the world. He is also a New York Times best-selling author. 


His blog Neil Patel is followed by billions of people globally. 


On his blog, you can find some actionable tips and advice on SEO, blogging, digital marketing, email marketing, affiliate marketing, and a lot more. If you follow his blog even for a month or two, then you’ll surely become a digital marketing expert at ease.


3. Brian Dean


Blucactus - Brian DeanThere’s a high chance if you’ve been into SEO for more than a while now, then you must have heard about Brian Dean. If you don’t,  let us give you a bit of an introduction about him.


Brian Dean is a top-notch SEO expert in the world. He is the founder of the world’s most-followed blog on SEO called Backlinko. Millions follow this blog every month. 


On this blog, you’ll find proven advice about on-page SEO, off-page SEO, technical SEO, and everything in between.


He is also an inventor of popular SEO techniques like Skyscraper and Guestopgraphic technique. 


So, if you want to take your SEO game to the level of awesomeness, then follow Brian Dean. 


4. Ann Handley


Blucactus - Ann HeadleyThe next on this list of the best digital marketers is Ann Handley. 


She is a writer, digital marketing pioneer, and Wall Street Journal best-selling author who inspires and guides people all across the world to create marketing campaigns that your customers will love, igniting actual results for your business.


Top media publications like Forbes, Inc.com, Entrepreneur magazine, and many more have also featured Ann.


She is also a keynote speaker and loves to share her knowledge on various events and marketing conferences. 


5. Seth Godin


Blucactus - Seth GodinWhen talking about the best digital marketers in the world, how can we forget about Seth Godin? He is a serial entrepreneur and has written tons of books on marketing, advertising, and many related fields. 


If you seriously want to learn digital marketing or hone your existing marketing skills, then you must follow Seth Godin for sure. 


In 2013, Seth was one of just three people who got inducted into the Direct Marketing Hall of Fame. In May 2018, he was again inducted into the Marketing Hall of Fame as well.  


This clearly proves the fact that he is the world’s best marketing expert.


6. Guy Kawasaki


Blucactus - Guy KawasakiNow here comes our favorite digital marketer of all time, i.e. Guy Kawasaki. He has amazing knowledge on topics like innovation, entrepreneurship, social media, podcasting, and marketing. 


He is also a chief evangelist of Canva and works together with the Canva team and helps them in scaling their business by bringing in new ideas and marketing strategies that work like a charm.


Apart from this, he also keeps sharing his knowledge with others via YouTube, blogging, podcasts, and by speaking at various events and conferences. 


7. Shama Hyder


Blucactus - Shama HyderShama Hyder is a top-rated woman digital marketing expert in the world. She is the founder & CEO of Zen Media- a digital marketing and PR firm. This company helps B2B tech brands increase market share by leveraging digital marketing techniques and strategies. 


This company is the only new media agency to be honoured by both the White House and the United Nations as a Top 100 company in North America.


That’s an amazing achievement, right? 


Tupperware, Forbes, NASA, COX Communications, TATA, McKinsey, Bain, and Co are some clients that Zen Media is working with. 


8. Russell Brunson


Blucactus - Russell BrunsonWe consider Russell Brunson as the king of all the marketers. He is above all and we will tell you why! 


His marketing tips, tricks, and techniques are really amazing and give 200% results. Whatever he teaches and shares is just amazing and will surely help you in scaling your business no matter which niche you are into. 


Russell has been involved in the game of marketing and advertising since an early age. Today, millions of brands and companies follow him all across the globe. 


He is also the founder of top-rated funnel software called Clickfunnels which has processed $1 billion to date. 


9. Jeff Bullas


Blucactus - Jeff BullasNow here comes another digital marketing expert whom you should follow in 2021. Jeff is a digital entrepreneur, marketing blogger, keynote speaker, digital strategist, and bestselling author.


Jeff is an expert on topics like digital marketing, blogging, SEO, website designing, and a lot more. 


Millions of people follow his blog all across the globe. Jeff has also worked with top brands like Amazon, Facebook, Apple, Viacom, and a lot more. 


His blog covers topics on entrepreneurship, innovation, social media, digital marketing, content and marketing automation, and more. 


10. Joe Pulizzi


Blucactus - Joe PulizziThis man is a genius when it comes to marketing and advertising. 


He is an entrepreneur, speaker, author, and podcaster. He’s also the founder of multiple startup companies, including the Content Marketing Institute (CMI), the leading content marketing blog and website for businesses, individuals, and brands. This blog was also considered to be the fastest-growing business media company by Inc. magazine in 2014 and 2015.


Joe started this blog in the year 2001 and sold it to UBM, a multi-billion dollar event, and media company out of London in 2016.


This was a million-dollar deal. 


11. Rand Fishkin


Blucactus - Rand FishkinRand Fishkin needs no introduction. He is a top player in the game of SEO and digital marketing. But most people follow him to learn SEO and search marketing. He is also the founder of MOZ, a top SEO tool and blog on the same topic. 


Whether it is on-page SEO, off-page SEO, or technical SEO, Rand Fishkin kills it all. If you want to learn SEO from him, then follow his Whiteboard Friday videos. They are just amazing and cover the basics to advance SEO in detail. 


In the year 2018, Rand Fishkin founded a company called Sparkto, software that makes market research accessible to everyone.


So, if you are serious about increasing your SEO knowledge, then make sure that you follow Rand Fishkin. 


12. Shane Barker


Blucactus - Shane BarkerThe next digital marketing expert on this list is Shane Barker. 


He is the CEO and Co-Founder of Content Solutions, a content marketing agency that creates content that helps brands in improving their conversion rates. In fact, their infographic content has been viewed over 350k times. 


Apart from this, his company also offers digital and online marketing solutions like SEO, social media marketing, and a lot more. 


Shane also has deep expertise in influencer marketing, product launches, content marketing, sales funnels, targeted traffic, and website conversions.




He also consults various Fortune 500 companies, influencers with digital products, and several A-List celebrities and helps companies to build trust with authentic content and to become thought leaders within their industry.


13. Neal Schaffer


Blucactus - Neal Schaffer - 18 Best Digital Marketers To Follow In 2021If you are looking for some social media marketing experts to follow in 2021, then you must follow Neal Schaffer. 


Neal helps businesses through the digital transformation of sales and marketing through social media marketing, content marketing, SEO, influencer marketing, online marketing techniques, and other proven tips and tricks. 


We would personally suggest you follow him if you want to take your social media marketing game to the next level.


He has written several books on social media marketing. Besides this, you can also follow his blog and get actionable tips and tips on social media marketing and related topics. 


14. Donna Mortiz


Blucactus - Donna Mortiz - 18 Best Digital Marketers To Follow In 2021Donna Mortiz is yet another female digital marketing expert on this list. She has been into online marketing for more than a decade now. So, we can conclude that she is one of the most experienced women digital marketers.


She is also an award-winning blogger on social media marketing, online marketing, and related topics.


Her blog has been listed in 15 Social Media Blogs You Should be Following in 2020. So, if you are hunting for actionable tips on social media marketing, then follow her blog right now. 


15. Jay Baer


Blucactus - Jay Baer - 18 Best Digital Marketers To Follow In 2021Jay Baer needs no introduction. He is the 7th generation entrepreneur and 6 times best-selling author. He is also the founder of Convincing and Convert, a top-rated digital marketing blog that talks about content, blogging, online marketing, social media, and more. 


Not only that, but he also offers advice and counsel on customer service (especially online), CX, and influencer marketing (especially B2B influencer marketing).


To date, he has worked with global brands and companies like Pepsico, Apple, Microsoft, Yahoo, SEMrush, and a lot more. He also travels often to give presentations to business groups around the world.


16. Bryan Kramer


Blucactus - Bryan Kramer - 18 Best Digital Marketers To Follow In 2021Bryan Kramer is another top-notch digital marketing consultant and expert. He is also the co-founder and CEO of a social media marketing agency called “pureMatter”.


He loves social media marketing like nobody else. And that’s the reason for which is his renowned social business strategies and global keynote speaker.


Bryan is also the man behind the invention of the shareability quotient, a quotient that determines the shareability factor of content.


His expertise and knowledge show he is a true expert in his field.


Following are his achievements:


  • He is the 43rd most talked about marketer by global senior marketers – LeadTail.
  • Top 100 influential tech people on Twitter.
  • Top 50 social CEO on Twitter globally.
  • Keynote and TEDx speaker.


His achievements clearly show he is a true digital marketing expert.


17. Peg Fitz Patrick


Blucactus - Peg Fitzpatrick - 18 Best Digital Marketers To Follow In 2021If you are looking for a professional social media consultant, Peg Fitzpatrick is the perfect one to help you out.


Peg Fitzpatrick is a female social media marketing specialist, author, and consultant who has built an engaging fan following on social media of 1,500,000 followers across various social media websites.


She has worked with global brands and thought leaders in the field of social media. She has also crafted successful social media campaigns for brands like Motorola, Audi, Canva, and Google.


Her consultation, speeches, and presentations provide tremendous knowledge and education to people and brands who are looking forward to leveraging social media for business reasons.


Even we saw a few of her videos that provided great insight on social media and blogging. In fact, we applied her tactics to our blog and got instant results.


18. Mari Smith


Blucactus - Mari Smith - 18 Best Digital Marketers To Follow In 2021Are you looking for effective social media marketing services? Do you want to grow your business through Facebook marketing? Do you want to dominate the world of social media marketing?


If yes, then Mari Smith will help you out.


Mari Smith is a prominent thought leader in the social media marketing world, and she is also widely recognized as a Facebook marketing expert.


Mari has 12+ years of experience in digital marketing, internet technology, and the social media marketing world. Her training and consultation have helped many brands and businesses in becoming social businesses. 


Her special tactics and strategies have assisted many brands and startups to grow their traffic, leads, sales, conversational and other metrics that directly contribute towards the profits.



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Whether you are new to digital marketing or want to enhance your existing digital marketing knowledge, you can surely think of following these 18 digital marketers of the world. 


Make sure to follow at least 5 of them to see proven results. Don’t just follow them, implement their lessons and teachings.


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