Blucactus - What is digital consumer behaviour?

What is digital consumer behaviour, and what do you need to know to understand it? Consumer behaviour is one of the most important factors that any marketer must handle. After all, the main goal of marketing is to sell something to a specific audience. For this, it’s vital to know their needs. In the past, companies didn’t care for the behaviour of the client when promoting a good. However, times have changed. Every day, customers, users, or consumers become more demanding. This is the sense of the approach brands have when it comes to selling. That’s why you must pay attention to them and all it implies, such as: Read more

BluCactus - what is Engagement

Engagement: what is it, how to measure it, and how to improve it? Regardless of the type of business you have, social media has become an indispensable channel to work on your brand. That means that these platforms have changed how our brands grow and how they communicate with their customers. Read more

BluCactus - offers for your business

How to create offers for your business? When you have an online business, there are many objectives you have to meet. However, the most important one will always be conversions. For this, there’s nothing better than creating offers for your business. You must know how to use these correctly, or you won’t have the best results. Read more


How To Do Keyword Research To Get 10,000+ Visitors Per Month. If you want to get a high amount of traffic on your website, then you need to target the right keywords and take your keyword research game to the next level. Without proper keyword research, you won’t be able to get a good amount of traffic to your website.  Read more