6 Questions to Ask When Creating Your Persona Profile if you’re in Canada. There are many techniques a business owner or marketer can employ if they wish to keep a competitive edge in the marketplace. Creating a marketing strategy plan, SEO optimization, SMART goals, and market research are tactics used to drive your business to […]
Today at BluCactus Canada, we want to talk about how to highlight your brand and online clothing store. Or in a few words, we want to talk about the positioning of a brand. This is very significant in the digital age to lead your brand to success. Positioning is the place that a brand has […]
The Art of Marketing in Canada: It is More than Selling a Brand. What is human-centered marketing? Humans are born innovators. The need to invent runs in our genes from the first wheel to the first stoplight. Sometimes, creators need to improve at marketing their work, perhaps believing no one would be interested in their […]
Greenwashing in fashion marketing and how its practice affects brands. The care and preservation of the environment have become very important in Canada and many other countries worldwide. Awareness about climate change and good practices in favor of improving ecological conditions is increasing, a cause many companies join in. The role of the human […]
