Tag Archive for: Fashion Marketing

Unraveling the Lyst Index Topper Miu Miu’s Master Marketing Strategy

Unraveling the Lyst Index Topper Miu Miu’s Master Marketing Strategy in Canada. Established by the great visionary Miuccia Prada in 1993, Miu Miu fuses traditional modernity with avant-garde design. Renowned as Prada’s daring and playful sister brand, it takes its name after its creative visionary’s nickname.   In 2024, Miu Miu snatched the top spot […]

What is Holzweiler’s marketing strategy?

Holzweiler’s Marketing Strategy: A Blend of Sustainability and Scandinavian Minimalism.   Who is Holzweiler? Holzweiler, a Norway-based fashion brand, is most noted for its adherence to the principles of sustainability within a framework of minimalism. Launched in 2012 in an attempt to manufacture high-quality scarves, the company rose to fame by expanding from a single […]

How to highlight your brand and online clothing store?

Today at BluCactus Canada, we want to talk about how to highlight your brand and online clothing store. Or in a few words, we want to talk about the positioning of a brand. This is very significant in the digital age to lead your brand to success. Positioning is the place that a brand has […]

Greenwashing in fashion marketing and how its practice affects brands

Greenwashing in fashion marketing and how its practice affects brands. The care and preservation of the environment have become very important in Canada and many other countries worldwide. Awareness about climate change and good practices in favor of improving ecological conditions is increasing, a cause many companies join in.   The role of the human […]

5 things you should know about fashion marketing

5 things you should know about fashion marketing in Canada. To start talking about fashion marketing, we must define what fashion is. In short, it is a use, mode, or custom that is in trend for some time, or in a particular country. However, apart from being a habit, it is a lifestyle. Fashion is […]

What is Forever 21’s Marketing Strategy?

What is Forever 21’s Marketing Strategy? After declaring bankruptcy in 2019, Forever 21’s marketing strategy changed. This was done in order to save the company. And luckily, it worked. Their new marketing strategy consists of a renewed focus on cross-border e-commerce in the form of localized online stores. That’s right, Forever 21 moved away from […]

5 fashion brands with a youth target audience

5 fashion brands with a youth target audience. Like any fashion lover, young people interested in dressing well focus their attention on brands that offer clothing and accessories that suit their style. For this reason, young people are an important target for many brands. There are even fashion brands whose target focuses solely and exclusively […]

What is Lululemon’s marketing Strategy?

What is Lululemon’s marketing Strategy for Canada? Today at BluCactus, we will talk about the marketing strategy of a fashion brand that has done a great job of building a strong community on several platforms. Lululemon is an athletic clothing brand. It is also a Canadian technical athletics company for running, yoga, workout apparel, and […]

How does the marketing strategy of sustainable fashion brands work?

How does the marketing strategy of sustainable fashion brands work? So far, here at BluCactus Canada, we have reviewed the marketing strategy of major fashion brands. However, until now, we had not considered the marketing of sustainable fashion brands. How does the marketing strategy of sustainable fashion brands work? If you’re asking yourself that question, […]

What is Moschino’s marketing strategy?

What is Moschino’s marketing strategy for Canada? We continue to discover the marketing strategies of fashion brands. In this opportunity, we will talk about Moschino, an Italian fashion house that manufactures fashion clothes for women, men, and children. And also fragrances, decorative items, cosmetics, and jewelry. Moschino and his brand became famous for their innovative […]