What are the best webinar platforms? Since 2020, virtual events have become the norm due to the pandemic. In this sense, 2021 hasn’t escaped from this format either. After all, it’s the perfect option to present online seminars or conferences. Webinar is the name of this kind of online interaction, and being popular, you should discover the best platforms to do it.
In fact, webinars have become an excellent opportunity to create a good connection with the audience. That’s why you should take advantage of this format. If you have been ignoring it, stop and start implementing it in your company. Only with it will you keep in contact with your potential clients in the best way possible.
What is a webinar?
Before using any platform, you must first know its definition. Simply put, webinars are videos that can be presented online. It can be a conference, a seminar, or a workshop to achieve an interaction between participants and the lecturer.
This way, through webinar, you can share important information to meet the following objectives:
- Lead viewers to perform a specific action.
- Share information related to products.
- Easily reach potential customers.
Webinars are very important because they allow you to connect directly with your brand. For this reason, you can use this efficient platform through the best platforms.
The Best Webinar Platforms
To start a webinar and get good results, you need to choose the right platform. For this, we will show you the best platforms to meet your business goals:
This is one of the best platforms for a webinar, as it has the necessary innovation to carry out a successful broadcast.
However, you should be careful when using this platform since its webinar system is a bit complex. Aside from this, it has many interesting useful functions you can take advantage of.
In general, this platform remains focused on the government or education sector.
For this reason, it’s probably not the most appropriate for marketing. However, we still recommend it thanks to its stability to connect with the audience.
When it comes to new webinar platforms, this innovative option is among the best options. This platform has been grabbing the attention of everyone since its launch. After all, it offers many completely free unlimited options that anyone can enjoy to the fullest.
In this sense, these versions are limited to 400 people per video in real-time.
Nonetheless, there won’t be a set time for live broadcasts. On the other hand, you can customize them by adding your own logo.
It also has a reporting system where you can see the moment and how often users leave.
As its name suggests, this platform is very easy to use, which allows you to use its functions to their maximum potential.
Thanks to its features, you can create webinars both live and in prerecorded broadcasts. However, its simple mode version is limited, that is, there can only be 100 attendees for each event.
One of the best advantages of this platform is that it allows you to add marketing tools to meet business objectives. This way you can automate many elements to demonstrate the full potential of your business.
Today, around 50,000 clients use GotoWebinar as it is an excellent webinar tool.
What’s so great about it is that it allows you to create fully custom webinars. You can even include your logo’s colors and add them to your transmission.
Besides, you will also have the opportunity to request the information you need from your contacts.
This includes certificates you can deliver to the participants of your event. In fact, this platform offers many functions such as email templates. Not only that, but it also allows you to create transcripts on your videos.
If you are looking for a platform specially dedicated to marketing, you will surely love BigMarker.
This platform has been designed to provide personalized experiences to consumers.
In the same way, it’s an excellent means to obtain information from the audience through surveys that will later be beneficial to get a greater number of leads.
After finishing your webinars, you can take advantage of that content and share it on your social media. This is very easy to do and you won’t need any other add-ons to use all its functions.
Demio is a very innovative platform and it’s one of the reasons why many customers prefer it. To use your video player, you won’t need to use additional software as it’s very easy to use, which makes it a very friendly site.
On the other hand, it also offers well-designed templates and high-quality videos. Because of this, once you go live, your videos will look amazing. Besides, you can also make them automated.
This product is very complete and has a simple version where 50 users can participate. If you have a small company with little interaction, this platform is the one for you.
When it comes to advantages, this platform offers many because it belongs to a marketing company.
This is great for business owners who are going online and want to outperform the competition.
The fact that this tool is fully dedicated to marketing allows it to offer a pleasant experience to users without the need to download specific software for webinars.
Among its special functions, it’s worth noting that Zoo Meeting has a chat, a Q&A, and the creation of forms. Although they do not have many applications, it’s very easy to use and you will be much more productive if you use this platform as a CRM tool.
If you want people to remember your brand, this is the tool for the job.
With it, you can create landing pages and branding services.
Besides, you can also create widgets and integrate Google Analytics.
This way, you’ll be able to download your metrics at the end of webinars.
BluCactus, your ally in Digital marketing
BluCactus international marketing agency serves clients all over the world. Our specialty? The creation of web designs and SEO positioning in online searches. Our group of experts focuses on helping businesses and brands succeed in one of the most competitive sectors in the market, the digital world.
BluCactus will accompany you in every step that your brand takes. This goes from the creation of the branding of your business to the creation of content. Our focus is on supporting you with the development of your website or the administration of your accounts on social media.
This online marketing agency, based in Toronto, ON, seeks to strengthen your image as a brand and take it to the next level. Don’t wait any longer to have the help of the best specialists in digital marketing and contact us through our social media or website.
If you want to keep up with the world of digital marketing, you can also subscribe to our monthly newsletter.